Tennis to the Seaside, an ode to optimism and freedom
Unveiled at Paris Fashion Week, the pieces from Lacoste's 2025 Spring/Summer show Tennis to the Seaside by Creative Director Pelagia Kolotouros are now available.

A tribute to René Lacoste's summer lifestyle
Inspired by photos of René Lacoste vacationing with friends on a beach in southwest France in the 1920s, Tennis to the Seaside is a tribute to the house founder's free-spirited, carefree style away from the tennis courts. In these archives, he appears tall, tanned and athletic, with a breezy spirit. The joy and carefreeness of the 20s resonate all the more as the era aspires to optimism and freedom.



These archives were a true source of creativity for Pelagia Kolotouros and her teams and have given rise to Tennis to the Seaside, a collection that celebrates sporting outings by the sea as much as it does modern French elegance.


Between formal and casual, sport and leisure
Luminous, airy silhouettes project a radiant energy, enhanced by sensual fluidity and a certain nonchalance. The pieces unfold effortlessly, from clay courts to summer parties. The playful reinterpretation of Lacoste's heritage codes - the pleats, the polo shirt and the crocodile itself - is combined with textures and finishes that bring vivacity and depth. A neutral color palette with powerful, luminous shades completes this ode to joie-de-vivre. A true vitamin cure for a young, energetic and bright spirit...



Freedom
Sea
Carefree
Elegance
Modernity
Fluidity
Light
Joie de vivre





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