Lacoste and La Haine, a tribute to youth, hope and unity
Lacoste has teamed up with the cultural phenomenon La Haine for an unprecedented collaboration. Discover the already cult capsule collection... and hear from the actors of the musical.


5 pieces directly inspired by the world of La Haine
Available in a highly limited edition at Lacoste Arena, the Lacoste x La Haine capsule collection consists of five exclusive, unisex pieces in black and white—signature colours of the iconic film, now brought to the stage.
Cleverly stamped prints adorn two hoodies, two T-shirts, two polo shirts, a beanie, and a cap, all with straight cuts. Each piece is rich in details and nods to the '90s film and its musical adaptation. Featuring photographic prints from the original movie and mirrored lettering inspired by the show’s graphic identity, the collection reinterprets the suburban wardrobe of Greater Paris.
Sharing a common cultural vision and urban aesthetic, Lacoste and La Haine musical celebrate youth, unity, and resilience. From the iconic petit piqué polo and reimagined signature cuts to exclusive prints and graphics, this collaboration embodies Lacoste’s commitment to craftsmanship and ever-evolving sportswear style.



The show's actors share their stories
“When I saw that Lacoste was collaborating with the show La Haine, the planets aligned,” says Alivor, artist, comedian, and rapper who plays Hubert in the musical.
His stage partner, César Alphonse, adds: “It's particularly touching for us to be collaborating with Lacoste."
Samy Belkassa, actor and comedian who plays Saïd, concludes: “I've always been a big fan of Lacoste. To think that we're partners with Lacoste when 10 or 15 years ago I only dreamt of having a t-shirt... “




Youth. Unity. Resilience.
Lacoste x La Haine capsule collection
Available at the show's venues, on the lahaine-live.com website, and at the Lacoste Arena Paris flagship (50 avenue des Champs-Elysées).
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