Olympic Heritage 1924 Paris Collection
The epitome of French sportswear elegance, Lacoste is a silhouette that draws on its heritage to move forward. This summer, join the global celebrations with a collection that pays tribute to the unforgettable 1924 Paris Games.
An event capsule for men, women and children
A classic Petit Piqué polo shirt, a double-sided Piqué sweatshirt, shorts, a poncho, a cap... the Olympic Heritage 1924 Paris collection offers contemporary, comfortable and summery pieces that turn sports essentials into city must-haves. Manufactured with the utmost Lacoste craftsmanship, they are part of the crocodile's French Fashion Sport silhouette, a blend of fashion and sport infused with iconic French elegance.
Vintage codes revisited
In 1924, the French capital played host to the Olympic Games, which would go on to leave their mark on the history of world sport. For this exceptional collection, the Lacoste creative team delved into the archives of this sporting event to reinterpret its graphic codes: colours, typography, prints, the coat of arms of the city of Paris... the best of the 1924 Games becomes incredibly contemporary in a series of sportswear and functional must-haves featuring retro Parisian elegance.
Lacoste, 90 years of sport 'à la française'
Founded in 1933, the eponymous brand of French tennis champion René Lacoste is, more than ever, an exceptional showcase for French expertise in fashion and sports clothing and equipment. With its blend of French elegance and cutting-edge technology, the Lacoste spirit is geared towards innovation and draws inspiration from its almost century-old heritage through every stitch, cut and design. All the more reason to unveil the Olympic Heritage 1924 Paris collection, a field of expression that is naturally part of the crocodile's creative universe.
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