Welcome to LacosteLive.com, where we get to wax lyrical about each collection as well as unearth certain places and people that inspire Lacoste L!VE to get creative. To take tradition and give it a good twist.
Lacoste L!VE is a new collection that’s all about invoking the playful, innovative spirit of the man behind the crocodile, René Lacoste. It draws from a colorful, sporty heritage and impeccable French elegance and mixes it up with contemporary styles to appeal to a young, style-savvy audience. Never taking itself too seriously, Lacoste L!VE dares to strike an irreverent tone. René would be proud.
LIVE IN ICELAND: THE FILM
They eat dried fish as a snack, have 13 Santas and are outnumbered by sheep. Yes, there are many good reasons why we chose Reykjavik as the 6th Unconventional city to shoot the Lacoste L!VE Fall-Winter 2013-14 campaign. But the real reason why we wanted to share this country with you is its two Unconventional Talents, Gudmundur and Hulda, both from Iceland.